Hi, I’m Carly—licensed massage therapist, esthetician, YTT-200 yoga teacher, spa owner, and business coach.

I built The Deep Tissue Spa from the ground up, starting as a solo provider with no funding, no connections, and a vision of how this industry could be better—for clients and for the therapists who serve them.

Since then, I’ve grown the business into a multi-location spa with a glowing reputation, a strong team, and systems that center autonomy, sustainability, and real impact. I’ve created everything from our client funnels and seasonal promotions to our therapist onboarding, disciplinary structure, and leadership development pathways. I’ve also contributed to product development through partnerships with software companies like Mangomint, helping shape the tools our industry runs on.

I'm currently on medical leave from hands-on work, but I remain actively involved in guiding our team and growing the business. I'm also pursuing my degree in counseling, with the long-term goal of integrating somatic, clinical, and spiritual care into trauma-informed practice.

Alongside the spa, I coach wellness practitioners, solo providers, and small teams—helping others build aligned, profitable, and well-run businesses that don’t burn them out. [Learn More]

I’m currently exploring franchising and licensing opportunities, and I’m always open to aligned conversations, thoughtful feedback, and collaboration. [Learn More]